Philosophy:
We believe that organic living is much more than just a food choice; it’s truly a complete lifestyle decision that affects everything you buy. From the food you eat, to your skin care and clothing, choosing organic means opting for superior quality products that are better for you and your world.

History and Origin:
Samantha Burlton created SoOrganic.com in 2005 to help like minded people adopt an organic lifestyle to whatever level they choose, by providing the quality & range of products required to go totally organic in a quick, convenient & stylish online shopping environment.  2 ½ years later in 2007, after numerous requests, So Organic launched its own capsule collection everyday basics body care, which has developed its own loyal following due to the effectiveness of the formulations and the lovely natural fragrance.

Why We Chose Them:
Our safe gentle products are free from the toxic ingredients often found in conventional toiletries. They contain No SLS or Sulphates, No Parabens, No Synthetic Fragrance,     No Mineral Oil / Petroleum, No Propylene Glycol and they have not been tested on animals. Blended with the finest organic essential oils, our daily basics range offers safe affordable body care with none of the nasties. The blend was created to offer a nurturing and soothing effect for the skin.  Many of the oils have anti inflammatory properties and will help to calm and moisturise the skin especially where there is any skin irritation.

Who Would Like Them?
Anyone looking for affordable, effective products without SLS, parabens, petroleum oils or synthetic fragrance will love So Organic products. The formulations are highly effective, with the shampoo and conditioner consistently among our best sellers, and the lovely fragrance from our special blend of organic essential oils is loved by men and women alike.

Certifications:
So Organic products do not have any independent organic certification and they use a combination of natural and organic ingredients. We are very proud of our products and the ingredients they contain. They contain No SLS or Sulphates, No Parabens, No Synthetic Fragrance, No Mineral Oil / Petroleum, No Propylene Glycol, No Animal Testing and a very high proportion of organic and Soil Association permitted ingredients. All of the toiletries are suitable for Vegans.

Personal / Press Recommendations:
Sarah (a loyal customer) says “Started using your products yesterday when I went to the gym, the conditioner was great for my super curly hair it got through all the tangles no problem. I left it on my hair like a leave in conditioner and it smelled lovely like minty lavender.” July 2008