Product was successfully added to your shopping cart.
Talking Green v Being Green
17 August 2009
Are you Green? Eco-friendly? Passionate about the environment? Generally a savvy earth-conscious consumer? And do you practice what you preach?
We're not all perfect (that's a given) and we're still all learning how we can improve our lifestyles with the planet in mind. But there are some who appear to talk the good green talk and fail to walk their talk. When we're talking green business this is called Green Washing. When it comes to individuals it's called useless environmentalism.
Jumping on the bandwagon is all well and good if we're actually contributing to the cause (in whatever small way we're able) but turning green for no other purpose than to change shade is not cool - for the planet or your reputation. The cartoon creatives at Supernews have shed a little comedic light on this message in one of their short animations (see below) called Going Green.