The John Masters organic hair and skin care products are of the class that other natural brands look up to and that very few seem to find complaint with. Quite simply it is a fantastic range of products and everyone (and I mean EVERYONE!) at So Organic loves it.
Like so many in the natural personal product industry, John Masters the man behind the brand, developed an interest in organics when learning of the risks posed by the harsh chemicals found in conventional products.
Starting his career as a successful hair stylist in the 70s John had been interested in organics in his personal life before he took on his role in changing the toxic environment of the salon. Eventually deciding he would no longer put up with using conventional synthetic products John started to make his own. He, like so many others now, saw the benefits of using natural ingredients have for the body and the environment.
John began by creating products with ingredients like olive oil and lemon juice in his kitchen. He started by using only ammonia-free herbal and clay-based dyes. Now he has herbalists, aromatherapists and skin care specialists working to formulate his first-class organic products. No more inhaling or handling of harsh chemicals in the salon or at home. The John Masters clean-air salon in New York is 100% wind powered and does not do perms, manicures and certain colours due to the chemicals required to make them work.
In 2004 John Masters received the Soil Association Award for Best Organic Product Line in Europe. In 2007 the skincare line won five out of eleven categories in the organic beauty sector in the Shape Cosmetic Awards. In October 2008 the John Masters Organics Sweet Orange and Vanilla Hair Gel won ‘Best Styling Gel' in the Beauty with a Conscience Awards.
So Organic and John Masters would like to give you a free John Masters gift with any purchase within the range in the month of February.
All organic ingredients John Masters' purchase are certified organic by EcoCert, Quality Assurance International, California Certified Organic Farmers, or Organic Crop Improvement Association and are all recognized by the National Organic Program for the USDA. John Masters products contain no SLS, parabens, GMOs, petro-chemicals, artificial colors, fragrances or fillers. The products are not tested on animals and all ingredients must be harvested in an eco-friendly manner plus bio-degradable and fair trade where possible.
Here's the man himself explaining his hope for the de-chemicalizing of hair and beauty salons the world over.